Salesforce & IDMERIT: Streamlining KYC
About Client
Our healthcare client focuses on transforming midlife and menopause care through personalized, evidence-based virtual consultations. The company combines clinical expertise with technology to deliver structured assessments, symptom tracking, and data-driven care plans. By prioritizing comprehensive and context-aware healthcare, our client empowers women with clarity, confidence, and clinically guided decision-making.
Industry
Education Administration Programs
Products
Salesforce Sales Cloud
Salesforce Service Cloud
Salesforce Financial Services Cloud
IDMERIT Identity Verification Suite
REST API Integration Layer
Challenges
- Lack of real-time identity verification within Salesforce workflows.
- Manual KYC processes leading to delays in customer onboarding.
- No centralized system for AML, PEP, and sanctions screening.
- Difficulty validating global identity data across multiple countries.
- Absence of automated document verification (passport, driver's license, etc.).
- Limited fraud detection capabilities during onboarding.
- Fragmented compliance processes across different systems.
- High operational effort and increased risk of human error.
Solutions
- Integrated IDMERIT APIs directly into Salesforce using a secure callout framework.
- Automated KYC verification using IDMkyc for real-time identity validation.
- Implemented IDMscan for document authentication with OCR and biometric validation.
- Enabled IDMaml for AML, PEP, and sanctions screening within Salesforce workflows.
- Integrated IDMkyb for business entity verification during B2B onboarding.
- Designed Apex-based service layer for handling API requests and responses.
- Created Lightning Web Components (LWC) for real-time verification status display.
- Built automated workflows and triggers to initiate verification during record creation.
- Standardized response handling and mapped results into Salesforce records.
Results
- Accelerated customer onboarding with real-time identity verification.
- Reduced manual effort and operational costs by 50%.
- Improved compliance with global KYC and AML regulations.
- Enhanced fraud detection and risk mitigation by 40%.
