Top Announcements at Salesforce TrailblazerDX ‘23

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TrailblazerDX is a signature event in the Salesforce calendar that brings together ‘builders’ (admins, developers, architects, and others) to inspire them to innovate within their enterprises using the Salesforce platform. 

TrailblazerDX focuses on Salesforce’s more technical components, generally delving into features, product demos, product development roadmap, and exciting announcements.

High-Level Update 

TrailblazerDX ’23 featured a slew of intriguing announcements! This includes some unique areas that cover all the latest announcements and innovations from #TDX23; understand each one in detail with “TrailblazerDX ’23 Quests“, all the latest announcements and innovations from #TDX23. 

TrailblazerDX ’23 Automation 

Build workflows that increase efficiency and learn how to automate with Salesforce Flow at any skill level. With the rising need for digital transformation in businesses, we’re introducing brand new Flow material on Trailhead that enables anyone to automate complicated business solutions and maximize productivity. 

TrailblazerDX ’23 Data Cloud 

With Data Cloud, you can harness the power of real-time data from any source, optimize and customize with AI, and automate across people, processes, and systems. 

TrailblazerDX ’23 Einstein GPT 

Salesforce introduced Einstein GPT, the world’s first generative AI CRM solution, which offers AI-created content at scale across every sale, service, marketing, commerce, and IT interaction. 

TrailblazerDX ’23 Platform 

Receive the most recent Salesforce Platform updates and learn how to extend your customer-360 with Automation, DevOps, and Security. 

TrailblazerDX ’23 MuleSoft 

With MuleSoft, you can unlock data across systems, build scalable integration and automation frameworks, and create differentiated, connected experiences. 

TrailblazerDX ’23 Slack 

Increase the efficiency of your work with the next-generation productivity platform. Explore a versatile method for connecting people, partners, and apps. 

TrailblazerDX ’23 Tableau 

Use the world’s premier analytics platform to harness the power of data. Improve corporate outcomes by combining fully integrated data management and governance, visual analytics, data storytelling, and collaboration.  

Among all the above, the following are some of the most remarkable: 

Einstein GPT 

Salesforce is releasing Einstein GPT, which will bring auto-generated AI content directly within the Salesforce platform, with use cases ranging from Slack to sales, service, marketing, commerce, and app builders. This is the world’s most powerful, intelligent, and generative CRM, increasing employee productivity and improving customer experiences. 

Einstein GPT
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Einstein GPT mixes public and private AI models with CRM data so that users may directly ask natural-language prompts (i.e., conversational queries) within Salesforce CRM. The result? AI-generated content that continuously adjusts to changing client information and saves user’s significant time. 

What do we mean when we talk about public and private AI models? Einstein GPT contains: 

  • Salesforce’s private AI models: These are the models produced by Salesforce and used by customers to use features from the Einstein technology layer. 
  • Using OpenAI’s ChatGPT: Salesforce and OpenAI have partnered to provide enterprises with out-of-the-box generative AI capabilities with direct access to OpenAI’s enterprise-grade ChatGPT technology. 
  • Bring your own model: Because Einstein GPT is open and extensible, you can use it with your external model(s). 

To absorb, harmonize, and unify a company’s customer data, data is poured into these models in real-time from Salesforce ‘clouds’ and the Salesforce Data Cloud (Genie). 


Flo, the Flying Squirrel, is the new mascot for Flow Builder and Flownatics worldwide! “Agile, hardworking, and ready to assist take your team to new heights,” Flo says. 

Flo combines these excellent traits to make automation even more appealing. 

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Flow Templates 

Speaking of Flow, Salesforce has announced the availability of over 900 out-of-the-box Flow templates! You can build and automate faster using templates that adhere to best practices and streamline business procedures. 


Flow Templates
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Trailhead Coach 

Trailhead Coach is an extension of Salesforce’s Trailhead platform, which offers a fun and free method to learn in-demand skills. This is a guided path for anyone interested in a career in the Salesforce ecosystem, from skills-based learning to automated interview possibilities. 

The new Trailhead Coach contains the following features: 

  • Self-paced learning on Trailhead allows individuals to gain skills that are directly related to their Salesforce career aspirations. 
  • Complimentary certification exam vouchers: Participants can gain access to vouchers for over 18 globally recognized Salesforce certifications to demonstrate their skills and competence to employers. 
  • Once certified, participants have automatic access to informational and mock interview opportunities with Salesforce Talent Alliance employers – a network of Salesforce customers and partners looking for tech talent. 

    Trailhead Coach
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    Salesforce Integration User License 

    Sign up for a free account if you want to be a trailblazer in Salesforce. The problem of API-only licenses was discussed during a prior True to the Core discussion. In essence, the cost of licenses makes purchasing licenses with numerous APIs and integrations prohibitively expensive. Yet, each API has a different level of visibility, and each API has a different level of control. 

    Salesforce Integration User License
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    Starting March 14, 2023, Enterprise, Performance, and Unlimited edition orgs will receive five complimentary Salesforce Integration User Licenses, with extra licenses costing $10 each. 

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